PADEL, THE FASTEST GROWING SPORT IN THE WORLD
CREATIVE DIRECTION | INFLUENCER MARKETING | SPONSORSHIP STRATEGY + ACTIVATION | SOCIAL MEDIA STRATEGY
Background
A1 Padel is a professional international padel circuit. Our team was responsible for rebranding the circuit from APT Padel Tour to A1 Padel and activating its first tournament in the United States.
Event Signage + Experiential Design
Sponsorship Strategy - from proposal to execution
Creating and Pitching sponsorship packages to potential partners. Executing on confirmed partner assets and ensuring brand goals are exceeded. Communicating results with partners and providing recap reporting post-event.
Social media strategy
Creating thematic event related social media packages for event sponsors, as well as for the event as a whole.
PAID MEDIA
Creative Direction of paid media collateral.
Influencer + EVENT strategy
Influencer strategy and influencer event coordination.
