Rochester Institute of Technology | May 2019
BFA in Graphic Design
Minor in Advertising and Public Relations
HONORS + AWARDS
Summer at Saatchi | 2018
Best Intern Campaign
Saatchi & Saatchi Intern Program
Technical Association of Graphic Arts | 2016
Best Electronic Publication
Memphis TAGA Conference
Partnership Strategy Brand Marketing
Branding + Logos
Infinity Brands | Sep 2020 – Present
Creative Director, Marketing Strategist
Lead team on creative and marketing initiatives with key partners (The Walt Disney Company, New York Yankees, Las Vegas Raiders, Madison Square Garden, New York Giants, and more) resulting in increased brand awareness and integrity of portfolio of lifestyle brands. Lead brand partnership strategy and event marketing for emerging sport, A1 Padel. Spearheaded creative direction for baseball series, Serie Del Caribe. Strengthened and expanded the team with fresh talent.
Executed creative content for lifestyle brands, Altec Lansing, AIWA, Le TIGRE and Sports Water. Streamlined packaging design process leading to strengthened relationship with licensee partners. Content ranged from packaging design, social media content creation, presentation design, and website design.
6FTCloser | April 2020 – Sep 2020
Created branding and digital assets for social and marketing campaigns, and designed and developed the 6FTCloser website, which increased conversion rates.
Elite Marketing Group | July 2019 – March 2020
Created experiential campaigns from concept to creation.
Worked alongside Creative Director developing experiential campaigns.
Experiential campaigns ranged from B2C brand activations, B2B events, pop-ups, and mobile tours, with clients like The Body Shop, Hilton Hotels, Carnival Cruise Line, and Danone North America.
Saatchi & Saatchi LA | June 2018 – Aug 2018
Worked within design team creating digital assets for Toyota's Visual Identity System. Worked with team of interns to develop a strategic, creative, and media plan for a new vehicle, The Supra, campaign.